01 October 2014

MGB4033 : Introduction

بسم الله الرحمن الرحيم

salam,everyone.

regarding last post i will update more about strategy and objective.

before that,i will share with you general knowledge how word strategy be found, it come from greek word ; stratagos which related to war or a leader. 

there has three stage of strategies. 
first, strategy formulation. it including vision,mission,objective. then analyze internal and external environment. then identify & choose formulation.
second, strategy implementation which is after we finalize the analysis we need to choose which plan will give us good result 
third strategy evaluation translate into operational plan or action after done with implementation we need to look back to the plan we construct it success or not.

for objectives, we need to do SMART  :
S = specific ; specific project in details
M = measurable ; can be measure
A = achievable / attainable ; can be achieve in the end
R = reliable / realistic ; can be done
T = timely ; an important thing.


why we need have strategy ?
to utilize our strength and to be better than our rival.

in other to be better we should has advantages in characteristics.
VRIO
V = valuable
R = rare
I = hard to imitate & subtitute
 O = organized to explore.

that's all from me,
thank you .

terima kasih sudi singgah dan baca ^^,

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